Creative Translation Services
If you are an international design agency or creative agency with international clients, it will be hugely important that you are able to translate your work into the local market language on behalf of your client.
Creative translation services are about much more than simply taking copy and changing it into another language. Transcreation is the art of translating the meaning behind the words to elicit a reaction from the reader. An innate understanding of the local culture is imperative. Getting the tone of voice right is also key. Ensuring that your client’s brand translates with the same values and positioning in another country will provide that global brand consistency that all marketers need.
Getting taglines or even brand names right can be fraught with danger. Huge brands like KFC and Coca-Cola have fallen foul of this rookie error. “Eat your fingers off” is how the chicken restaurant greeted diners in China, while Coke entered the same market with a tagline that translated directly as “bite the wax tadpole”.
Creative Translations Team
The Planet Languages’ creative translation team can help design and creative agencies get it right first time, every time. Our native speakers understand local norms and local culture, but they are also experts in marketing, brand and design, so can advise on every aspect of the work you produce.
Our dedicated project management team will take the time to understand what you want to achieve. With your detailed brief and our end-to-end approach and our all-inclusive rates, you can be assured that our expert translators will get it right quickly every time. This means you can quote your client secure in the knowledge there will be no nasty surprises once the project is complete.
If you want the translated content to look as good as it sounds, our multilingual DTP specialists can adapt your original layout to cater to the specificities of each language and prepare publication-ready files for each of your target markets.
What our clients say
"I have worked with Planet Languages now for almost 18 years and it has always been a great pleasure. Their professional pro-active and in-depth approach to projects has enabled us to meet our communication goals on a global scale."
Global Head of Account Management, Corporate Creative ServicesNovember 2020
"Thank you so much for the translation. I have checked it and can gladly say that it requires no changes at all. Big applause for your team of translators."
Visual Merchandising Trainer, EMEAJune 2020
"Thanks very much for your help – it’s a pleasure to work with you. You are speedy and efficient, delivering quality translations."
Marketing & Communications Director, EMEAMay 2020