Brand name translations – what businesses need to know
Looking to take your brand global? You invested countless time and resources into creating a brand name that personifies your company offering. Don’t let yourself fall at the first hurdle when trying to break into international markets.
Problems Getting a Good Translation (and Solutions!)
More than ever, the world is online and we can communicate with people across the globe. Customers, contacts and potential business partners all speak different languages, but buy in their native language. What potential problems might you come across in getting a good translation?